Stay Upright

Stay Upright Pty Ltd is nationally accredited by ASQA and is also accredited to provide training and testing services by VicRoads, Transport for NSW (TfNSW), the ACT Government, Queensland Department of Transport and Main Roads. Our task was to create a new refreshed web experience for Stay Upright customers digitally.

Stay Upright offers a range of courses for all levels of rider, across five states. With over 130 qualified staff and 40 years in the business Stay Upright offers beginner to an advanced rider training courses across all Australian states right from getting a motorcycle licence, developing road riding, or learning some off road riding skills. They also provide formal rider training for employment requirements.

Our team thought of the user experience from an end user point of view and how quickly a user is able to reach their end objective – to book a course in their chosen state, close by or convenient to them and make a payment, all in just a few simple steps. We integrated the locations with Google Maps and ARLO as the payment gateway.

While the Stay Upright is built on WordPress as the chosen platform, we used Neomorphism as the chosen way to define the front end user experience.

Some may have heard of the skeuomorphism approach made popular by the likes of Apple in the early user interface design or the several 3D real-looking app icons we saw in the past as a much popular trend.

Neomorphism is relatively new, a design language and a trend that the aesthetics of the interface is marked by a mix of the minimal simplicity of the flat designs trend we saw in the past few years and skeuomorphism which we saw with the likes of Apple etc and the design of almost real looking buttons and user interface designs. The key factor in neomorphism is how depth is treated which allows better focus on the different elements and how a user interacts with these neomorphic elements in the design.